About
FlowCommerce is a two-person studio that does the work of an agency, without the agency in the way
Based in Philadelphia, we cover strategy, design, development, automation and reporting, which means your project never sits in a queue waiting for a specialist who does not know the rest of it.
Why we work this way
Most businesses that come to us have been through at least one agency, and the pattern is always the same. First, a strategist who never touches the site. Then a developer who never sees the search data. Finally, a monthly report nobody can act on. As a result, work gets thrown over walls, and the parts that matter most the ones between disciplines, get dropped.
So we built FlowCommerce to remove the walls. One team scopes it, designs it, builds it, automates it, ranks it and measures it. For instance, when the SEO plan needs a template change, the person who can make that change is already in the conversation. Likewise, when an automation needs a custom endpoint, it gets built the same week.
It also means we say no more often. If a rebuild will not earn its cost, we will tell you on the first call and point you at the cheaper fix instead.
The partners
Two people. Both on every project.
PARTNER
Sean Wolf
Growth, search & front end · Philadelphia
Three decades in web, SEO and conversion — from scrappy launches to nine-figure storefronts. Runs strategy, localized search structure, ecommerce taxonomy, conversion work and reporting. Also runs two local businesses of his own, which is why the advice tends to be practical rather than theoretical.
PARTNER
Tharindu Fernando
Engineering, UI/UX & platform · Colombo
200+ sites shipped for brands from startups to enterprise. Builds the custom themes, Next.js front ends, custom apps, HubSpot modules and the integrations that hold the automations together — and designs the interface before he builds it.
What that means for you: we scope together, we build together, and either of us can answer a question about any part of your project.
How we operate
Five things we hold to.
01
Structure before content
We do not publish pages until the architecture is right. Content on a broken structure is just more pages nobody finds.
02
Own everything you pay for
Your site, your domain, your CRM, your data, your accounts. Nothing sits on a licence that dies when the relationship does.
03
Automate the boring part only
AI where it saves real hours — intake, qualification, drafting, routing. Not where it makes your brand sound like everyone else.
04
Report in plain numbers
Leads, calls, rankings, revenue. If a metric does not change a decision, it does not go in the dashboard.
05
Say the inconvenient thing
If the problem is your offer, your pricing or your response time, we will say so — even when the fix is not something we can invoice for.
Track record
Long history, small overhead.
Combined web, SEO and conversion experience
0 yrs
Websites designed, built and shipped
0 +
Storefront scale worked on, in dollars
0 M+
People on your project, start to finish
0
Want to see whether we're a fit?
Thirty minutes, no deck. We’ll look at your site live and tell you what we’d do first.